Thursday, March 3, 2016

#DayitForward Chevrolet Campaign Goes Beyond Cars

#DayitForward Chevrolet Campaign Goes Beyond Cars

OKEMOS, Mich. - Chevrolet is taking the Leap Year to their advantage, but not in the way you might expect. Instead of using the extra 24 hours to introduce a new vehicle model, or extend promotions of their newest vehicles, they are using it to give back to people in acts of kindness through their Day It Forward campaign. By recognizing good deeds across the country, the #DayitForward Chevrolet campaign goes beyond cars.

Chevrolet has teamed up with celebrities like Kevin Spacey, Eva Longoria, Luke Brian, and many more to promote the campaign of kindness. They have also teamed up with social networking website Twitter to not only amplify the campaign hashtag, #DayItForward, but to build a custom emoji to represent the campaign around the world.

Beginning in January through social media, Chevrolet asked the question, "What would you do with an extra 24 hours?" They have encouraged people around the world to do simple acts of kindness like buying a stranger coffee, or holding a door for someone. Famous actors, singers, and athletes have pitched in to fulfill life long dreams. Chevrolet has highlighted community members around the country and the love they have for their local areas.

Chevrolet launched many of their #DayItForward stories on Leap Day of 2016, but hope to push the campaign all year. Take a look at some of the acts of kindness that happened this past Leap Day around the country and see how the #DayItForward Chevrolet Campaign goes beyond cars.



Looking to do something nice for someone? Stop by Hank Graff Chevrolet Okemos and have them test drive a new 2016 Chevrolet Malibu today! That special someone will love the features such as Apple CarPlay compatibility, 4G LTE Wireless, and 11 different safety technologies! We #DayItForward by not only providing great service to keep you safe on the road but by helping you understand the ins and outs of your vehicle. Our seasonal maintenance page and new FAQ page offer great tips and tricks for keeping your car in great condition!

Hank Graff Chevrolet Okemos is committed to providing you with integrity and convenience, all close to home. Let our friendly team of Chevy professionals at Hank Graff Okemos help you – simply call us at (517) 349-8300 or visit our showroom, located at 1748 W. Grand River Okemos, MI 48864. We’re just minutes from Lansing!

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