Chevrolet North American International Auto Show Recap

OKEMOS, Mich., –– The 2017 North American International Auto Show has come to a close and this year's show was filled with amazing new and concept vehicles as well as a few fun promotions. Chevrolet had perhaps the most impressive week, taking home the North American Car of the Year award, unveiling a 2018 model as well as a life-size version of the Lego Batmobile, and showcasing their new 2017 models. Chevy made a lot of buzz in downtown Detroit during NAIAS, and auto enthusiasts are excited to see what the brand has up its sleeve for the rest of 2017.

2017 Chevrolet Bolt EV Named North American Car of the Year

The 2017 Chevrolet Bolt EV was named the North American Car of the Year, the top honor at NAIAS, continuing its streak of recent accolades including being named Motor Trend® Car of the Year, Green Car Journal Green Car of the Year, and being listed among Car and Driver's 2017 10Best Cars list. The Bolt's award has also created quite the win streak for Chevrolet as they have now won the North American Car of the Year or Truck of the Year award four times in four years. The streak of success began in 2014 with the Corvette Stingray and Silverado taking the Car and Truck awards respectively and continued with the Colorado’s win in 2015. The Bolt EV is Chevy's electric automotive marvel with an EPA-estimated 238 miles of range on a full charge providing the average American driver more than five times the mileage of their daily commute on a single charge. The Bolt EV was rolled out into California and Oregon markets in December of 2016 and will be available at certified dealerships across the U.S. in mid-2017.

2018 Chevrolet Traverse Unveiled

The unveiling of the completely redesigned 2018 Traverse revealed that midsize SUV has a lot for motorists to be excited about. With a new bold and refined exterior, and improved safety features and technologies to help keep passengers safe, comfortable and connected the new 2018 Chevy Traverse is the ultimate family vehicle. The interior boasts the new split-folding second-row seat, improved third-row legroom which is expected to be the most spacious in the segment at 33.7 inches (856 mm) as well including maximum cargo room. Chevrolet’s latest connectivity technologies will be available and include 7- and 8-inch-diagonal MyLink infotainment systems designed to support Android and Auto Apple CarPlay, as well as an available OnStar 4G LTE Wi-Fi hotspot. Passengers will have also have access to USB charging ports in all three seating rows of the vehicle.

The Traverse is powered by a 3.6L V-6 engine and will get a GM-estimated 25 mpg highway as well as an estimated 5,000-pound (2,268 kg) trailering capacity when properly equipped.

Lego Batmobile From Chevy Revealed

Detroit looked like Gotham City during NAIAS as Chevrolet began projecting The Bat Signal on their Renaissance Center headquarters leaving the city and show-goers excited as to what the signal could mean. Chevrolet and Lego then finally answered by unveiling the life-size Lego Batmobile, measuring 17 feet long and made of 344,187 Lego bricks, at NAIAS to the excitement of all in attendance. Chevy has partnered with Lego to promote "The Lego Batman Movie" which premieres on February 10th, 2017. In addition to the life-size Batmobile, Chevrolet also debuted its newest commercial in their "Real People, Not Actos" campaign which features a focus group of Lego minifigure people discuss what kind of person would drive the Batmobile, much to Batman's chagrin.

The 2017 North American International Auto Show was a big success for Chevrolet and gave consumers a lot to look forward from the auto brand, with the 2017 Bolt EV, 2018 Traverse, and other future models which were showcased at NAIAS. The future is definitely bright at Chevy. Additionally, at Graff Chevrolet Okemos, your safety out on the road is our highest priority so we strongly encourage you to make sure your vehicle is prepared for the cold weather and icy winter roads by completing your Winter Car Care routine at our Graff Okemos Service Center.

Hank Graff Chevrolet Okemos is committed to providing you with top-notch service and convenience close to home. Let our friendly team of Chevy professionals at Hank Graff Okemos help you find your dream car – simply call us at (517) 349-8300 or visit our showroom, located at 1748 W. Grand River Okemos, MI 48864. We’re just minutes from Lansing!

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