Tuesday, May 30, 2017

Chevy Becomes Official Vehicle of Little Caesar's Arena

OKEMOS, Mich.,–– Olympia Entertainment and Chevrolet have furthered their bond with an extension of their partnership. Chevy has become the official vehicle of the Little Caesar's Arena, home of the Detroit Red Wings! Chevy has been the official vehicle of the Detroit Red Wings since 2015, but this recent partnership will bring the team and the auto brand closer together. The arena, which will open before the 2017-2018 hockey season, is expected to offer an incredible viewing experience for sporting events and concerts. The city of Detroit has been excitedly waiting for its opening for quite some time, and its residents are looking forward to the upcoming hockey season.

Chevy Becomes Official Vehicle of Little Caesar's Arena

The northeast entrance, located on Detroit's iconic Woodward Blvd., will showcase Chevy's brand and events through a giant video screen. The Chevy bowtie will be featured throughout the arena as one of its four sponsors with the nameplate in a series of unique styles. Chevrolet is also the official vehicle of the Detroit Tigers, Fox Theater, and Olympia Entertainment. Red Wings superstar Dylan Larkin will serve as a brand ambassador for the following season, helping to usher in the new arena and its familiar sponsor.

“We are delighted to expand our partnership with Chevrolet, one of the most recognizable, respected brands in the world,” said Tom Wilson, president and CEO of Olympia Entertainment. “Adding another Detroit-based name to Little Caesars Arena is a significant point of pride, and one our fans will enthusiastically embrace.”


The arena will have a lot of unique features, including:
  • Wi-Fi connectivity
  • Increased pregame and postgame entertainment opportunities, located at the heart of District Detroit
  • Immediate access to the city's bustling downtown entertainment scene
  • Luxury amenities and a wide array of food and drink options
  • An iconic bowl seating incline which gives fans a firsthand glimpse into the action
  • The greatest geographic density of professional sports teams (Red Wings, Tigers, Lions, Pistons, and a future Major League Soccer team) in a metropolitan area in the country
Learn more about District Detroit to get familiar with the area while you plan a trip to see the Wings play this upcoming season! Chevy's partnership as the official vehicle of the Little Caesar's Arena has helped them get involved with the community of Detroit and aid in the city's revitalization. We at Graff Okemos pride ourselves in our community involvement and love giving back to the incredible town that has given us so much. Stop by and pay us a visit when you get the chance and meet our staff!

Hank Graff Chevrolet Okemos is committed to providing you with integrity and convenience, all close to home. Let our friendly team of Chevy professionals at Hank Graff Okemos help you – simply call us at (517) 349-8300 or visit our showroom, located at 1748 W. Grand River Okemos, MI 48864. We’re just minutes from Lansing!

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