Thursday, September 14, 2017

Chevy Unveils Red Wings Tribute Logo

OKEMOS, Mich., – The Little Caesar's Arena is open for business! This all-star venue will host hockey games, basketball games, concerts, and much more in downtown Detroit. Chevrolet is the official vehicle sponsor of the Little Caesar's Arena and the Detroit Red Wings. In honor of the partnership with these organizations, Chevy unveiled a Red Wings tribute logo that will be featured at the northeastern entrance of Little Caesar's Arena. The sculpture, which is 9 feet long and 5 feet high, pays tribute to the iconic Red Wings logo with discarded Chevrolet vehicle components that create a truly intricate work of art.

Chevy Unveils Red Wings Tribute Logo

The sculpture, created by a former professional stuntman from the Czech Republic, took over 700 hours to sketch, model, and sculpt. It was created using over 186 parts from 13 separate Chevrolet vehicles, including shocks, brake calipers, rotors, bearings, brake pads, and a hubcap from a 1918 Chevrolet vehicle. The center of the wheel features the iconic Chevrolet Silverado bowtie. It weighs 772 pounds and is on permanent display at the northeastern Chevrolet entrance of Little Caesar's Arena. Watch the video below to see a time lapse of the sculpture's creation!


“Chevrolet commissioned this unique sculpture as a tribute to the people and the industry that fuel the city of Detroit and to honor the Detroit Red Wings who have been a true symbol of grit and determination,” said Paul Edwards, U.S. vice president of Chevrolet Marketing. “Tomas Vitanovsky has demonstrated a talent for bringing together what seem to be very ordinary parts into a striking piece of industrial artwork that we are proud to share with the city.”

Chevrolet is the official vehicle of the Detroit Red Wings and the Little Caesar's Arena. Paying tribute to this partnership and the city that built it, Chevy unveiled a Red Wings tribute logo at the grand opening of Little Caesar's Arena in Detroit. The tribute logo features parts and components from multiple Chevrolet vehicles. Take a look at our new vehicle inventory to find the vehicles that carry these components, or check out our accessories if you want to add a personal touch to your vehicle. Need to have routine maintenance performed on your vehicle soon? Use our coupons to get a great deal on service!

Located conveniently just outside of Lansing, Hank Graff Chevrolet Okemos is here to help you with your car buying and servicing needs. Our goal is to create a transparent experience and a comfortable environment for all of our valuable customers. If you have any questions, or would like to schedule an appointment, reach us at (517) 349-8300, or stop by the dealership at 1748 W. Grand River in Okemos, MI 48864

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