Thursday, November 16, 2017

The Spirit of the American Family Road Trip Remains Alive

OKEMOS, Mich.,–– Family road trips: an American tradition. As the holiday season begins, family road trips will be at an all-time high, as it's the time of year to visit family and friends. Although road trips are the new family dinner table, parents still get stressed out. A new survey conducted by Harris Poll on behalf of Chevrolet revealed some interesting points about parents' stress derived from road trips. Through a series of questions, Chevrolet found that the spirit of the American family road trip remains alive.

The Spirit of the American Family Road Trip Remains Alive

Surprisingly, kids are not the source of parents' stress on road trips. Increased amounts of traffic stress parents out the most. However, in-vehicle technologies, such as Wi-Fi and USB outlets, could lead to a better road trip experience overall. Good thing Chevy offers a slew of these in-vehicle technologies and safety features that make family road trips more enjoyable, including plenty of storage space, USB outlets, 4G LTE Wi-Fi, Apple CarPlay, and Android Auto compatibility. The following statistics were found from the survey:


Technology


Parents hold in-car Wi-Fi at the top of their wish list for better road trips.


  • "56 percent of parents say that having Wi-Fi/internet connectivity would help make their family road trips more enjoyable."

Love for Road Trips

Families do love taking road trips together. It's the time when they can bond together and make special memories while on the road.


  • "93 percent of all parents say they like or love taking road trips with their family, including more than half (53 percent) who “love” it. Of those who take road trips, 95 percent like or love them, including 55 percent who say they “love” them."
  • "Spending time with family (80 percent) and exploring and stopping at interesting locations and destinations (69 percent) are parents’ top two favorite aspects of family road trips."
  • "Traffic and other unexpected delays is by far the most stressful part of the family road trip, according to nearly two in three parents (63%)."

Quick Stats

According to the survey, there is indeed a perfect road trip length.


  • "American parents who take road trips believe that the “perfect” family road trip length is typically six hours."

There are plenty of distractions for the kids.

  • "Parents who take road trips today bring 6.6 mobile devices, on average, in the vehicle."

SUVs are the vehicle of choice on road trips.

  • "Nearly two-thirds of all American parents (63 percent) say they would prefer to take a family road trip in an SUV over any other type of vehicle, with more than two in five (42 percent) preferring a large SUV with three rows."

Kids have a say, too.

  • "67 percent of parents who take road trips involve their children in the planning."

The Spirit of the American Family Road Trip Remains Alive

Chevrolet offers many tech and safety features in its newest models, making the holidays a little less stressful. With in-car Wi-Fi as an option, families are more likely to take a longer road trip and more frequently. The newest safety features available include Lane Change Alert with Side Blind Zone Alert, Surround Vision, Lane Keep Assist with Lane Departure Warning, and many more. Chevy's goal behind providing these many features is the hope that families will have a better experience in the car and the spirit of the American family road trip will remain alive. Start shopping our Equinox and Traverse inventory to find an SUV that will keep your loved ones comfy, safe, and occupied while on the road this holiday season!

Located conveniently just outside of Lansing, Hank Graff Chevrolet Okemos is here to help you with your car buying and servicing needs. Our goal is to create a transparent experience and a comfortable environment for all of our valuable customers. If you have any questions, or would like to schedule an appointment, reach us at (517) 349-8300, or stop by the dealership at 1748 W. Grand River in Okemos, MI 48864


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